replyt.
Free Tool

Community Revenue Calculator

Estimate how much revenue your Reddit and HN community replies could drive. Adjust the inputs to match your funnel — see the math update live.

Your Inputs
5
How many quality thread replies you post per week
150
2%
% of thread viewers who click your link (avg thread ~500 views)
0.5%10%
5%
% of visitors who start a free trial or sign up
1%20%
15%
% of trials that convert to paying customers
5%50%
$99
Your MRR per customer (ARC)
$20$500
12mo
How many months customers stay on average
1mo36mo

Projected Results

217
Monthly visits from replies
22 replies × 2% CTR × ~500 views
10.8
Monthly trials started
5% of 217 visitors
1.6
Monthly new customers
15% of trials convert
$161
Monthly new MRR
1.62 customers × $99/mo
$1.9k
Annual revenue impact
$161/mo × 12
$1.2k
Customer LTV
$99/mo × 12 months

The math, step by step

Replies per month22 replies
× Avg thread views~500 views/thread
× Click-through rate2%
= Monthly visitors217
× Visitor → trial rate5%
= Monthly trials10.8
× Trial → paid rate15%
= Monthly new customers1.62
× ARC (avg revenue/customer)$99/mo
= Monthly new MRR$161

Time investment

7.2h
Manual research + writing
20 min/reply × 22
1.1h
With AI assistance
3 min/reply × 22
6.1 hours saved per monthby using AI for research and drafts
⚠
These are estimates based on typical community marketing benchmarks. Your results will vary based on product-market fit, reply quality, subreddit fit, and how well your landing page converts. Treat this as a directional tool, not a revenue forecast.

How to improve each metric

More replies per week

Use a monitoring tool to get notified when new threads appear. The best window to reply is within 2–4 hours of posting — after that, replies get buried.

Higher click-through rate

Your reply has to earn the click. Lead with a genuine answer or insight, then mention your product naturally. Hard-selling in community replies converts near zero.

More visitors → trials

Your landing page should speak directly to the problem the Reddit poster was asking about. Generic landing pages kill community traffic. Use UTMs to test different destination pages.

More trials → paid

Community traffic often needs more hand-holding than ad traffic. Consider a welcome email specifically for Reddit visitors that acknowledges how they found you.

Automate the replies. Keep the revenue.

Replyt monitors your subreddits 24/7 and generates high-quality, personalized replies in minutes — so you can hit 20+ replies a week without living on Reddit.

Start free — 7 days →
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